Stake has partnered with Sauber for an F1 Name Partnership. The staff will perform within the brandnew season as Stake F1 Staff, which is represented by way of the social media handles, that have modified to @stakef1team.
The partnership will probably be lively throughout each the 2024 and 2025 seasons and builds at the earlier trade courting between the 2.
Alessandro Alunni Bravi, Staff Consultant of Stake F1 Staff, says: “Last season represented the start of Stake’s journey in F1, and the brand’s new role headlining Stake F1 Team represents the natural and exciting next step on this path.
“Stake not only successfully tapped into F1’s growing fan base to enhance its own community, but also introduced a completely new audience to the sport, something that benefitted not only our team but also everyone else in F1.
“We had the opportunity to participate in some incredible activations with some of Stake’s ambassadors, including Argentine football legend, Sergio Aguero and Indian-Canadian rapper Karan Aujla.”
The staff, a part of the Sauber Staff of Firms, launches its brandnew C44 automotive on 5 February 5th, forward of the brandnew season.
Edward Craven, Co-Founding father of Stake, says:: “We are thrilled with the opportunity to bring an electrifying and brand-new identity into our F1 team, kickstarting the season with a bold team name, Stake F1 Team.
“Fuelled by deep passion for speed, innovation and pushing boundaries, we are now ideally positioned to take the team to unprecedented heights from 2024 and beyond.
“The upcoming years will be a thrilling ride with some mindblowing activations planned that will redefine excitement on and off the track. So, brace yourselves and stay tuned, as Stake F1 Team accelerates towards an exciting future!”
Stake F1 Staff Announcement w/ Drake on Vimeo
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