Impressed & SIS 49’s to grant upgraded digital sports activities

Sports activities Data Products and services (SIS), the well-known multi-content provider of 24/7 are living betting products and services, has reinforced its long-standing partnership with Impressed Leisure.

This collaboration will introduce 5 upgraded digital racing merchandise to support SIS’ 49’s providing, permitting bettors in betting retail outlets throughout the United Kingdom and Eire to get entry to advanced graphics and race simulations, that includes races from Portman Landscape, Dash Valley, Steepledowns, Brushwood and Millersfield.

Moreover, all historic effects and method for all races will proceed to be to be had on 49s.co.united kingdom.

This unedited oath furthers the partnership between SIS and Impressed. With 49’s being the primary logo to creation Impressed’s digital merchandise over twenty years in the past.

Jessica Generators, Head of Product Proposition at SIS, says: “We have enjoyed a fantastic partnership with Inspired, and are thrilled to take this to the next level by enhancing our virtual product offering in thousands of betting shops.

“We take great pride in delivering outstanding content to bettors, and this will significantly improve the experiences across our virtual horse and greyhound racing content.”

Steve Rogers, CCO of Digital Sports activities at Impressed, provides: “The relationship we have with SIS has gone from strength to strength, spanning over two decades and we are delighted to deliver the next phase of our partnership.

“The roll-out of more innovative virtual content for audiences will result in increased engagement with our products. With this new agreement, SIS and Inspired aim to deliver an enhanced virtual betting experience to customers in betting shops across the UK and Ireland.”